samedi 7 septembre 2013

Chromecast: 200,000 dongles sold, the reasons for this success

By Jean-Louis Petrod on July 26, 2013

Announced just two days ago, Chromecast, latest Google product has introduced more than 200,000 orders at the Conference Wednesday evening in less than 48 hours registered. A success that can be explained much more attractive than that of the corresponding devices like Apple TV not only from the comfort of this new product of the company but also its price.

Already Chromecast dongle has to already surpassed a temporary promotion to the $11 for customers of Netflix, 200,000 last units for sale in the United States at a price of $35. A phenomenal success for this small HDMI key that offers enormous possibilities despite its size.

ChromcastSold 200,000 Chromecast in two days!

Even though multiple mobile streaming solutions are already available, it draws its simplicity and its innovative side. As soon as the connected device and the application downloaded and installed on your Smartphone or tablet, no need to do more, because everything does Chromecast. Not even need your media consumption habits to change.

A further advantage of this new product: its price. Although Apple provides an almost similar service from AirPlay wireless technology, requires the acquisition of a material suitable, much more expensive. If you know that Apple TV costs €99 or Terminal AirPort Express, to transform your TV speakers or your computer during recording from AirPlay is about 90 euros, and that everyone does not necessarily a TV or a compatible box, there is no picture

Finally a third major advantage: the multimedia streaming service is not limited to Android. So perfect you can your multimedia content to the dongle from an iPhone stream. Never see it at Apple!

One is sure, is that mobile devices take over more and more control over your living room, and this is just the beginning.

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