mercredi 5 juin 2013

Galaxy S4: If advertising technology

By Jean-Louis Petrod on June 4, 2013

When the monster of technology, the the Galaxy S4 has succeeded, in less than a month, 10 million units sold, but also thanks to the power of the communication campaign, the frames contains, and after its launch. A smart as advertising campaign proves this last spot TV from Samsung just presented.

Based on the true qualities of the device and not a new lynching by Apple and the iPhone, this new announcement underscores the excellence of the S4 Galaxy fun ways technology in a short video where you can see a father tried his Smartphone without hands, and for good reason since at the same time, it changed her baby.

Alone at home, this young father changes your baby carefully diaper while answering a call without the need to screen his Galaxy S4 technology air touch gesture. To make sure that it is correctly doing it will found appeal to even to exchange S voice to the best technical voice Assistant. Of course he would not founder along the way, that smart use pause function, to stop the video observe intelligent while the tasks it is described

galaxy s 4 pub e1370355886537 Galaxy S4 : quand la publicité dépasse la technologieGalaxy S4, an advertising campaign without error.

An effective and intelligent advertising locally, including all credit back to Samsung, able, all functions of the latest Smartphone lighthouse with humor and without ever to promote in a wealth of technical details. After all is not the way to achieve a maximum of users by offer characters they can identify with push-better the product to them. In any case, it seems that it works pretty well. What do you think?

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