mardi 25 juin 2013

HTC hopes to reach 15% market share before end of 2013

By Jean-Louis Petrod 21 June 2013

If HTC could boast, 10% market share in the year 2011, the company has the sink in the two years that followed, to 4% by the year 2012. The emergence of competitors like Samsung has a lot, and many are those who are pessimistic about the future of Taiwanese manufacturers. That's not all the opinion of Peter Chou, CEO of the group, good listen, who do everything to cause a turnaround.

At a meeting with the shareholders of the group, which took place a few hours ago, Peter Chou has reaffirmed that you maintain the position of Managing Director of the company, and the same very optimistic for the coming months statement, i.e. 10-15% of the market share for HTC.

Peter chou e1371827598821 HTC espère atteindre 15% de parts de marché avant fin 2013The CEO of HTC is expected to reach 15% market share.

He asks then tried his shareholders, the companies recognize that it was still on the board give more time. However, the Taiwanese group wants to crush Apple and Samsung thanks to heavy investment in research and development, and a little more weight on the market.

Of course the sceptical accuse Peter Chou constantly repeating the same refrain, but the last $12 million endorsement contract with the actor Robert Downey Jr. shows how the company, to go far, communicative is ready.

HTC to achieve 15% of international market share? Hard to say at the moment but it seems that their goal is not possible. After the market is constantly evolving and back was the Group during the first two years. And above all could change with the next launches mini, HTC HTC Butterfly S and HTC is a Max.

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